- Develop Phase 2 of the Public Realm Vision and work to secure more seed funding for areas including the Lower Bus Station and Flyover Walking Routes, improving the visitor experience for those entering through the Broadway and bus station.
Place
A strong and vibrant sense of place is essential for ensuring Hammersmith is a competitive and desirable place to work, live and visit.
With several exciting new developments opening in the borough over the coming years, this is a pivotal moment for Hammersmith town centre. Hammersmith BID will work to capitalise on these opportunities and be a strong voice for the business community.
As an established town centre with a busy high street, Hammersmith has many advantages and in our next term we will work to maintain our area’s competitive edge.
Your priorities for 2026-2031
- Champion the improvement of areas beyond the high street, such as Black’s Road and under Hammersmith Flyover. We will explore ways to repurpose spaces for different projects, for example Multi-use Game Areas for outdoor sports.
- Work on more placemaking initiatives that activate vacant units, building on the success of our clothes swaps, Made in H&F pop-up shop and the ‘Flow on Show’ women’s health exhibition and public education space.
- Continue to ensure Hammersmith’s winter lighting is installed each year, adding festive cheer as well as improving public safety during the darker winter months, and installing our Christmas tree in Lyric Square.
- Keep the environment at the heart of what we do, hosting forums and events to inspire and equip locals and workers with knowledge on environmental policy – from training and briefings to interactive learning during London Climate Action Week and Circular Economy Week.
- We will keep holding regular Transport and Environment Forums to inform businesses and bring business voices together.
- Work in tandem with wider strategies for reaching Net Zero Carbon targets set by the Greater London Authority and H&F Council.
- Continue our work to add more greening and planting to Hammersmith wherever possible, for example Sustainable Urban Drainage Systems which help prevent flooding and soak up rainwater, planters including pollution-absorbing foliage, and attractive planting to soften harsher concrete spaces.
- Continue to celebrate Hammersmith as a key transport hub with important entertainment venues and a successful media sector. We will also help develop Hammersmith as a destination for domestic and international tourism through our work with borough-wide partners including H&F Council.
- Keep Hammersmith competitive in the office workplace market. We will look to commission research into how we can lower the office vacancy rate and start a working group to focus on this important issue.
- We will explore running a campaign to attract cutting-edge industries to the area, working alongside initiatives set out in the London Growth Plan and H&F Council’s Upstream London.
- Use our influence to secure investment and improvement for Hammersmith as part of wider town centre developments and consultations, including King Street.
Over 20 years, Hammersmith BID has invested in green infrastructure whilst supporting and lobbying for further improvements to the public realm. We have worked with local stakeholders to bring innovative projects to life, always keeping the environment at the heart of what we do, and we support businesses in meeting their environmental targets through training, events and CSR opportunities.
Key Achievements
Public Realm Vision
We have developed our Public Realm Vision for Hammersmith East, which reimagines the area beneath the Flyover, the Lower Bus Station and Butterwick, and have secured funding to begin the first phases of this project.
Placemaking and repurposing spaces
Our Made in H&F pop-up shop has repurposed several vacant spaces, and our events have activated lesser-used areas of the town centre.
Outdoor seating and greening
Parklets on Hammersmith Grove provide extra seating and our seasonal planting brings colour to the town centre each summer.
Women’s Safety Forum
We launched our Women’s Safety Forum in 2021 which aims to create a safe and accessible town centre, night and day, for all women and girls.
Climate and environment commitments
Through working alongside Climate Alliance partners, we support businesses in achieving their environmental targets through training, forums and action.
Litter Picks and CSR
We help to keep Hammersmith tidy through our litter picking events, working with local businesses to help them give back to the area.
Ongoing Projects
Public Realm Vision
The Hammersmith East Public Realm Vision intends to transform the area into a more connected space with real pride of place. It champions sustainability, accessibility and local identity, and forms part of Hammersmith BID’s wider ambition to improve Hammersmith town centre as a place to work, live and visit.
First presented in 2021, the Vision was revised in 2023 and funding secured to begin the first stages of the project.
Find out more
Greening the Area
Hammersmith BID is committed to greening the area and making the surroundings healthier and more pleasant for all to enjoy. Some examples of the BID’s greening work include:
Our Award-winning Business Parklets on Hammersmith Grove transformed eight parking spaces into a green oasis which support and encourage biodiversity.
We install hanging baskets each spring to bring a splash of colour to Hammersmith.
The Roof Garden at the Lyric Hammersmith, part-funded by the BID, is a green oasis to relax in.
We installed planters and ivy screens under the Flyover as part of Hammersmith Business Low Emissions Neighbourhood (BLEN) to provide a natural barrier against vehicle emissions on a busy road.
Environmental Initiatives
The environment is at the heart of the BID’s work. Our Forums aim to inspire and inform local businesses on environmental policy and initiatives, and we take part in events throughout the year to provide opportunities for learning and engagement.
We have long supported Active Travel in the borough to help reduce emissions and improve air quality. We offer regular, free Dr Bike and bike marking sessions for bike maintenance and security, and have collated and promoted cycling and walking routes, along with other resources.
The Transport & Environment Forum is an opportunity for businesses to hear case studies and best practice, the latest updates and bring their questions for stakeholders including H&F Council and Transport for London.
We take part in annual events such as London Climate Action Week, Circular Economy Week and Second Hand September to create opportunities for engagement, and have run events for businesses such as Clothes Swaps.
Place Management
The BID is always looking for new ways to improve and shape the area, thinking to the future as well as today.
Our Public Realm Vision intends to transform the area under the Flyover, the Lower Bus Station and Butterwick into a more connected and welcoming space.
Seasonal lighting is installed by the BID every November and stays up for the darker winter months.
Our Hammersmith Highline competition reimagined an area of disused railway. Our prestigious judging panel reviewed 67 final entry submissions, which were displayed in Livat Hammersmith in 2019 and which we lobbied stakeholders to create.
Our weekly walkabouts spot and report issues to the Council to support the maintenance and cleanliness of the public realm.
Made in H&F
Made in H&F is our partnership to support and provide opportunities for local entrepreneurs in the borough. With support from Hammersmith & Fulham Council, the first iteration of the project saw a vacant unit in Kings Mall (now Livat Hammersmith) transformed into a shop selling the best arts, craft and clothing from talented local makers.
This concept was developed into our Zero-Emissions Arts Market in 2021, an outdoor market format to revived under-used spaces in the town centre each month, and a pop-up shop in Livat Hammersmith’s Sook Space.
Then in November 2024, we collaborated with the Broadway Centre and H&F Council to transform a vacant unit into a new Made in H&F shop. In its first five months of trading, the store generated almost £60,000 in revenue for local traders and to be reinvested in the project. The shop has been visited by the Deputy Mayor of London and the concept praised as a way of revitalising spaces, creating local jobs and diversifying our high street offering.
Read more about the latest Made in H&F shop.
Women’s Safety Forum
Hammersmith BID is working with our local community to create a safe and accessible town centre, night and day, for all women and girls.
Through close consultation with businesses and stakeholders, we created our Women’s Safety discussion paper – which is tagged “Every Woman has a right to feel safe in her city”.
Find out more
Hammersmith Honey
Back in 2018 we brought beehives to the roof of the Lyric Hammersmith Theatre. The project aimed to reverse bee population decline and improve the area’s biodiversity. The bees continue to thrive and produce around 150 jars of honey each year.
Find out more
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